Web Site Marketing

Email Marketing: Privacy & Security

Advantages of Partnering With Cool Blue Interactive

Infrastructure stability, data security, and privacy are huge concerns for many companies doing business today. Developing a secure and effective infrastructure requires technical savvy, diligence, and often a significant capital investment.

Cool Blue has made the investments of time, money, and technical expertise to ensure our technology is state-of-the-art, your data is safe, and your email interactions go smoothly. Partnering with Cool Blue enables you to focus on your core business, while we manage the complexity of high-quality email marketing.

Data Security

Cool Blue's technical controls prevent inadvertent and malicious data disclosure during collection, storage, presentation, and transmission of sensitive data.

  • Cool Blue's hosting facility's security is fortified with fire suppression, security guards, personnel, 24x7 camera monitoring, and servers held behind lock and key.
  • Database security is ensured by secure user logins, state-of-the-art firewalls, and consistent database back-ups.
  • Cool Blue proprietary central security application governs access at all levels of the system, preventing unauthorized intrusions. This application is context sensitive and "knows" which items a user is authorized to see and which functions they can perform. For instance, one client can't login and see another client's subscriber information.

Privacy Policies

Cool Blue is committed to providing privacy for our clients and Web site visitors. We promote the tenets of permission-based marketing and privacy among our partners and employees.

  • We will never share, sell, or rent personal information to anyone without the permission of our customers.
  • Information submitted to us is only available to internal employees as necessary for account management.
  • Our client members may use our software for opt-in mailings only; Cool Blue forbids the transmission of unsolicited commercial email (spam) via our system.
  • Cool Blue manages an anti-spam-abuse desk to keep your organization up-to-date with email, consumer privacy practices, and pending legislation.